Sephora Gains 23 Points in AI Visibility

📈 Sephora AI Visibility Increases

Sephora's consideration_index moved from 59% to 82% this week, a 23 point increase.

Metric	Last Week	This Week	Change
AI Memory Score	59%	82%	+23%

This inference_momentum gain indicates increasing prompt_affinity across AI platforms. Possible drivers:

• Increased brand mentions in training-relevant content

• Improved contextual_emergence in key categories

• Competitor visibility decline creating relative gains

Sustained positive inference_momentum over 3+ weeks typically indicates structural improvement in AI visibility. Monitor for consistency.

*Data from OutCited.com • Week 49, 2025*