⚔️ Laybuy Competitive Position
In Buy Now Pay Later, Laybuy ranks #12 among 4 tracked competitors.
Head-to-Head Comparison
| Brand | AI Score | Gap |
|---|---|---|
| Laybuy | 50% | — |
| Affirm | 91% | -41% |
| Klarna | 82% | -32% |
| Afterpay | 76% | -26% |
Competitive Dynamics
Challenger Position: Laybuy trails the category leader by 41 points. Closing this gap requires increased contextual_emergence in AI training data.Watch List
These competitors could impact Laybuy's position:
*Data from OutCited.com • Week 49, 2025*