Merrill Edge Loses 5 Points in AI Visibility

📉 Merrill Edge AI Visibility Decreases

Merrill Edge's consideration_index moved from 84% to 79% this week, a 5 point decrease.

Metric	Last Week	This Week	Change
AI Memory Score	84%	79%	-5%

This temporal_drift indicates decreased recommendation_weight. Possible factors:

• Competitors gaining AI mindshare

• Reduced contextual relevance in training data

• Category definition shifts affecting prompt_affinity

Temporary dips are normal. If this trend continues for 3+ weeks, it may indicate a structural shift requiring attention.

*Data from OutCited.com • Week 49, 2025*